Report: New Publix prototype store to open in Orlando

Published On: Dec 10 2013 04:14:59 PM EST
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ORLANDO, Fla. -

Publix Super Markets will reportedly be opening a new prototype store in Dr. Phillips next week.

Orlando Business Journal reports the Lakeland-based grocer will open the Sand Lake Road store on Dec. 19 in an old Albertsons store, across the street from an existing Publix--but both will remain open.

The store is reportedly supposed to feature high-end products and cater toward upscale Dr. Phillips shoppers, while competing with stores like Trader Joe's and Whole Foods.

Read more at the Orlando Business Journal.