UM sorority's bikini-clad recruitment video goes viral

Professionally shot Delta Gamma video features original song


CORAL GABLES, Fla. – A slick, highly-produced recruitment video by a University of Miami sorority has become a viral hit, but for reasons that have nothing to do with the organization's on-campus and community efforts.

The university's Delta Gamma chapter released its latest production that showcases plenty of sun, surf... and skin.

But if you think the video was just a fun little project for the ladies, think again.

According to the Miami New Times, the video was professionally produced by Arctic Media and even includes an original song by a former contestant on 'The Voice.'

Watching the video, you'd be be hard-pressed to even understand that it has anything to do with a university organization.

The opening of the video shows the girls cavorting on land and sea at various locations around South Florida. From Biscayne Bay to South Beach, the bikini-clad sorority sisters showcase the city better than the Chamber of Commerce ever could.

It's not until the video reaches its midway point do the ladies finally make it to the University of Miami campus. But the foray to Coral Gables lasts only a few seconds before the group returns to the water.

While it's not known whether the video has inspired female students to take a look at Delta Gamma, it has become a sensation on the Internet, racking up over 200,000 YouTube views in just two days.