'Hey ISIS, you suck' billboard rises in South Florida

MIAMI – A new billboard proclaiming that ISIS "sucks" has popped up in South Florida.

The new billboard, located on Interstate 75 just west of State Road 826, proclaims, "Hey ISIS, you suck!!!"

The billboard is part of a campaign organized by Sound Vision, a public relations firm that is looking to make a distinction between ISIS and Muslims.

"A group of American-Muslim professionals organized like-minded concerned Muslims to raise funds for this campaign," said Mohammad Siddiqi, executive director of Sound Vision. "These are common folks, and the billboard is their declaration of independence from ISIS."

The billboard is similar to those that were placed in Chicago, Phoenix and St. Louis.