ORLANDO, Fla. – Florida Gov. Ron DeSantis’ term ends this year, and several candidates are already busy with their campaigns to replace him — including one man who’s promising a 50% “Sin Tax.”
Investment firm CEO and conservative influencer James Fishback, who is among the candidates joining the governor’s race, announced the plan on Monday.
“As Florida governor, year one, I will push for the first-of-its-kind OnlyFans Sin Tax,” Fishback said during an interview with the conservative YouTube channel NXR Studios. “If you are a so-called OnlyFans creator in Florida, you are going to pay 50% to the state on whatever you so-called earn via that online degeneracy platform.”
Yes. As Florida Governor, I will institute at 50% tax on all income derived from "Only Fans." https://t.co/ZlL1HdRTjz
— James Fishback (@j_fishback) January 12, 2026
Fishback explained that all revenue from the tax would go toward public education, crisis pregnancy centers, and even a “mental health czar” for men.
However, he also stated that the tax would be meant to disincentivize women from performing on the platform.
“As Florida Governor, I will not let young, smart, and capable women be exploited by OnlyFans,” Fishback wrote.
As Florida Governor, I will not let young, smart, and capable women be exploited by OnlyFans.
— James Fishback (@j_fishback) January 13, 2026
All revenue from Florida’s 50% OnlyFans Tax will increase public school teacher pay and improve school lunches.
Our teachers and students deserve better. pic.twitter.com/ZiHrA9tWjK
A “sin tax” is a form of excise tax levied on products that are considered harmful to the public at large, usually intended to dissuade customers from buying these goods.
Florida already features sin taxes on alcohol and tobacco products, though it remains to be seen how a proposal like Fishback’s would be implemented. Florida’s state constitution explicitly prohibits income taxes from being levied in the state.
It’s not the only platform that Fishback is running on, however. He is also campaigning to stop H-1B visas for foreign workers, cancel A.I. data centers, and abolish property taxes, much in the same vein as DeSantis.
[BELOW: Florida mom banned from volunteering over OnlyFans content sues school district]
On the Republican side, Fishback is running against candidates like frontrunner U.S. Rep. Byron Donalds and Lt. Gov. Jay Collins, the latter of whom announced his candidacy just this week.
The election this year is set to be held on Tuesday, Nov. 3.