Bud Light Seltzer unveils festive holiday pack

Three new flavors launched in ‘ugly sweater’ variety pack

Bud Light Seltzer launches three new flavors (Copyright 2020 by CNN Newsource - All rights reserved.)

Bud Light Seltzer is getting into the holiday spirit with three new festive flavors: Apple Crisp, Peppermint Pattie and Gingersnap.

They’re being bundled into an “ugly sweater” variety pack with cranberry, which is an existing flavor.

The 12-packs are available for a limited time beginning Monday.

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Hard seltzer has been a success for the Bud Light brand since its launch in January.

Anheuser-Busch InBev, which owns the Bud Light brands, said in its most recent earnings call that seltzer sales grew 600% for the quarter.