WASHINGTON – The president of the United States danced to the Village People, Wayne Gretzky struggled to pronounce the names of underdog soccer nations from Europe and the Caribbean — and the head of FIFA declared his governing body to be humanity's official provider of happiness.
And yes, teams were divided into groups for next year's World Cup. That was, after all, the stated purpose of the gathering.
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After Friday's ceremony began, it took about 90 minutes — the length of a regulation soccer match — for the draw to begin in earnest. By then, casual fans who tuned in out of curiosity had learned that FIFA doesn't really do understatement. Not for an event like this, at least.
President Donald Trump loomed over the proceedings, as expected, receiving a peace award from FIFA that seemed to have been created specifically for him. FIFA President Gianni Infantino called his group “the official happiness provider for humanity” — which is certainly one way of describing an institution that's been in the middle of any number of corruption allegations through the years.
In addition to Trump, Mexican President Claudia Sheinbaum and Canadian Prime Minister Mark Carney — who drew their countries into predetermined World Cup groups before the rest of the spots in the 12 four-team groups were filled — Friday's festivities included plenty of big names.
Comedian Kevin Hart co-hosted the broadcast alongside Heidi Klum. Gretzky, Tom Brady, Shaquille O'Neal and Aaron Judge helped with the draw itself. Singers Robbie Williams, Nicole Scherzinger and Lauryn Hill performed.
Over the top? Yes. One can only imagine the fan revolt if, for example, the selection shows for the NCAA basketball tournaments were handled this way. But there was no denying how many fans were tuning in — and FIFA was determined to make this a full-fledged entertainment event.
The Trump show
When the U.S. last hosted the men's World Cup in 1994, then-president Bill Clinton didn’t even attend the draw. But Trump is no usual politician, and the former real estate mogul and reality show host ensured — with plenty of backup from FIFA — that he was the effective star of the event.
First, the event was held at the Kennedy Center, the longstanding arts institution in Washington whose leadership was ousted earlier this year and replaced with Trump loyalists. The president has jokingly called it the “Trump-Kennedy Center.”
Then the U.S. president was awarded the inaugural FIFA peace prize from soccer’s governing body.
"You definitely deserve the first FIFA Peace Prize for your action for what you have obtained in your way,” Infantino told Trump, who wore the prize’s gold medal around his neck.
The draw even opened and closed with some Trump musical favorites. Opera legend Andrea Bocelli, set to perform at the White House on Friday night, began the draw with a rendition of Puccini’s “Nessun dorma.”
Near the end, organizers brought the Village People on stage to perform “YMCA,” which, like “Nessun dorma,” is often performed at Trump campaign rallies. From his seat at the Kennedy Center, Trump stood up and did his signature dance.
Quite a production
FIFA looked to elevate the ceremony with comedy, music and star-driven moments. The organization packed the two hour-plus event with comedians, music stars, sports legends, roving interviews and commercials featuring popular actors Matthew McConaughey and Salma Hayek.
Some moments dazzled, others drifted. But together they signaled FIFA’s growing effort to turn the draw into entertainment.
Williams and Scherzinger earned a standing ovation with a rousing performance of FIFA’s official hymn, “Desire.” Hill followed with full-band renditions of “Lost Ones” and “Doo Wop (That Thing),” pausing to acknowledge Bob Marley’s deep connection to the game before bringing out his grandson, YG Marley, for a reggae-soul collaboration.
Klum and Hart introduced a rotation of sports legends as part of the extended broadcast. Hart welcomed Gretzky and Judge. Klum followed by introducing O’Neal, whose 7-foot-1 frame provided an instant visual contrast to Hart, before rounding out the sequence with Brady.
Expanded field
Gretzky stumbled over the pronunciations of North Macedonia and Curaçao, two teams whose qualification hopes — North Macedonia isn't actually in yet — were boosted by the fact that the World Cup expanded from 32 teams to 48. That meant the number of groups increased from eight to 12.
It also made for an even more complex draw, with six of the 48 teams not even known yet. Those six will come from March playoffs, which forced the draw to use placeholders.
Then there was FIFA's policy of not putting multiple teams from the same continental confederation in the same group, with the exception of Europe. For an avid fan who'd studied the process, it wasn't too hard to follow. For the uninitiated, there was probably a fair amount of confusion.
Nuts and bolts
The expanded field also meant there was little chance of multiple powerhouses ending up in the same group. However, France has to contend with goal-scoring star Erling Haaland and Norway in Group I. Senegal is also in that group. In 2002, Senegal beat France as the French fell apart trying to defend the title they'd won four years earlier.
Scotland has never made it past the group stage, and it won't be easy this year. Group C also includes Brazil — the fifth time in its last seven appearances Scotland has been drawn with Brazil — and Morocco, which is No. 11 in the FIFA rankings.
The U.S., meanwhile, is in Group D with Australia (the lowest-ranked team in pot 2 of the draw) and Paraguay (the lowest-ranked South American team in the field so far). The Americans also avoided the possibility of facing Italy or Denmark from out of the European playoffs.
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AP Entertainment Writer Jonathan Landrum Jr. and Associated Press Writer Seung Min Kim contributed to this report.
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AP soccer: https://apnews.com/hub/soccer