'My Cause My Cleats' campaign has taken a foothold in NFL
(AP Photo/Elaine Thompson)DENVER – The “ My Cause My Cleats ” initiative has really established a foothold in the NFL. Five years ago, about 500 players participated in the inaugural campaign, marking the first time players could wear custom cleats during games without facing fines. Some players whose teams were on the road last week can wear their cleats at home this weekend. “You can just go out there and wear custom cleats on the field and really show off what you’ve been working so hard for in the offseason,” Chubb said. “Season after season I am inspired by the growing number of NFL players that participate in ‘My Cause My Cleats’ and the causes they represent,” Commissioner Roger Goodell said.