Proenza Schouler debut effortlessly cool looks at NYFW
The design duo behind Proenza Schouler, Jack McCollough and Lazaro Hernandez, took fashion show attendees on a showcase of their reality and the spirit of the everyday woman at the Chelsea Factory for New York Fashion Week. Named after their mother's maiden names, the two designers honored the women in their lives both new and old with their latest collection. The designers conceptualized a woman’s “external shell” and how it would look and feel on the Proenza Schouler woman. In one such dress, Hernandez and McCollough had molded a metal fabric dress to the model’s body. But McCollough and Hernandez could not hide their excitement at the news that Marc Jacobs was in attendance.
wftv.comAgainst a stunning river sunset, Proenza Schouler returns
NEW YORK — (AP) — Sailboats wafted by on the Hudson River and the setting sun sparkled on the water as Proenza Schouler celebrated a return to in-person fashion shows against the spectacular setting of New York’s buzziest waterfront locale, Little Island. “We wanted to capture this newfound freedom that we have, still slightly fragile at times,” McCollough said in a backstage interview after the show. Hernandez noted that the two designers had developed the idea during their own travels, which began in April after nearly a year in lockdown. “This is life, this is living, this is what we all want to be doing,” he said of the show's ethos. Emhoff, stepdaughter of Vice President Kamala Harris, wore a poncho-like black coat, her hair pulled tightly back in a single braid.
wftv.comElla Emhoff makes runway debut — and yes, she's in a coat
FILE -Ella Emhoff appears at a rally for her stepmother Sen. Kamala Harris, announcing Harris' presidential campaign in Oakland, Calif., Sunday, Jan. 27, 2019. The designers at Proenza Schouler dressed Ella Emhoff in a couple of coats (plus a pantsuit) for her modeling debut in their new collection, unveiled Thursday for New York Fashion Week. Soon after, the designers were planning their February show — actually a digital short, for pandemic reasons — and the casting director mentioned Emhoff. AdFor Emhoff, the designers chose a long gray wool coat with fluffy embellishments on the shoulders, then a midnight navy leather trench-type coat, and finally a black pantsuit. “She's a nice sort of ambassador of the new moment," he said, before moving artfully away from any political implications.
Proenza designers reflect on getting off the 'hamster wheel'
In an interview they mused that maybe less is more and they dont need to do runway shows with every collection. The designers have also been thinking about longterm changes to the way they and their colleagues work. Maybe, they mused in an interview, less is more, and they don’t need to do runway shows with every collection. But you know us designers, we’re on this insane schedule, so we had to basically start thinking about drawing our spring collection. We’re on this hamster wheel of show after show after show, and we’ve realized we could say something as strong about a collection without having a show.