ORLANDO, Fla. – Universal Orlando Resort is brewing up a wicked Halloween.
Just in time for the highly-anticipated Universal Pictures film “Wicked: For Good,” a brand-new overlay will don Wicked: The Experience, launching Oct. 31.
The limited-time update invites guests to dive deeper into the magical world of Oz.
Located inside Universal Studios Florida, the immersive retail store has been refreshed with new scenic designs inspired by iconic locations like Shiz University and the Emerald City.
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Visitors will find exclusive displays featuring costumes and props from the upcoming film, offering a rare glimpse behind the scenes of this blockbuster sequel.
Whether guests are “perfectly pink” or “positively emerald,” they can shop an exclusive new collection of merchandise inspired by Wicked: For Good.
[WATCH: A tour of refreshed Wicked: The Experience]
The ozmopolitan lineup includes home goods, plush toys, bag charms, accessories, and apparel celebrating the Land of Oz and its beloved characters.
Universal Orlando is also serving up themed treats like the Yellow Road Shake with dulce de leche ice cream and the Wizards Elixir Shake with mint chocolate chip ice cream at Schwab’s Pharmacy ice cream shop, adding a delicious twist to the Halloween festivities.
“Wicked: For Good” flies into theaters on Nov. 21.