Iconic Athens Theatre welcomes audiences for first time in 5 months
DeLAND, Fla. The iconic Athens Theatre in DeLand will turn its stage lights back on for audiences Wednesday night. All shows were cancelled for five months due to the coronavirus, but theater staff said they spent their time and money preparing for a safe and new environment. Everybodys working together to try and bring this town back to life and make it through this hard time, said Alexa Baldwin, Athens Theatre director of marketing and operations. Athens Theatre is considered the heart of downtown DeLand and Baldwin is hoping the live performances that are also incorporating safety measures will help boost the local economy. This is our little way of trying to in a safe way, get back to a new normal."
Volusia, Flagler entertainment venues struggle, turn to online audiences
Then, ticket sales slowed substantially in mid-March when fears of the coronavirus spread started to set in. The theater closed for two weeks in hopes the threat of the outbreak would subside and it could reopen soon. The Peabody Auditorium in Daytona Beach was enjoying enormous success in the year and a half before the pandemic hit, with expectations even to exceed what we had accomplished after the fall 2019 season, entertainment venues manager Chad Smith said. And now entertainment venues across Volusia and Flagler wait. When we get to that point, whether it's three months, six months, eight months, a year, whenever that date comes that we can open, we are going to be ready, Smith said.news-journalonline.com